D2H Awareness Campaign

OUR TASK

Create market penetration of the Delmar Battery.
Generate awareness and visibility for the products’ opportunities for customers through highway storms.
Position the product as premium quality, trusted, reliable and long-lasting brand to build customer loyalty and long customer life value.

EXECUTION

The overall execution was designed to be seamless, engaging, and informative, ultimately resulting in the collection of 2,804 contacts, demonstrating the effectiveness of the strategy in generating interest and potential leads.

RETURN ON OBJECTIVES (ROO) Results:

Over a span of 14 days, a total of 2,804 contacts have been collected through activations at key locations including Third Mainland, Opebi, Computer Village, Ikoyi Link Bridge, Adeola Odeku, and Osborne Roundabout. This indicates a robust engagement strategy and successful outreach across these high-traffic areas.